Social media influencers have become very common as companies look for different avenues to reach and expand their market. An influencer is someone who uses thier social media following to support different brands in the digital world. Influencers are everywhere: advertising campaigns of many fashion brands, household items and vacation spots fill the screens of

  One of my first mentors in the Hospitality Industry always said, “A good salesman never sells”. At first, I didn’t understand what he was saying. However, through the years, I have come to appreciate exactly what those words meant. To me, there are different types of sales people: Aggressor In your face only talking

We are very excited to be partnering up with Image 360 – Lauderhill, a full service, custom signage and graphics company on a promotion to help you generate more offline exposure for your business. Visual branding is a crucial element for driving awareness for your online platforms. Together, Social Caddie and Image 360 bring the

Thank you to the Jamaica Hotel and Tourism Association and Caribbean Hotel and Tourism Association for inviting me to be on the panel for Monetizing Social Media. My goal was to focus on the role social media plays in Search Engine Optimization. Here are a brief recap of the content provided in the attached presentation:

One of the first things most people do when they search a person or business is look at their Fan Base. The reality is that this is not always a good way to judge a person or make business decisions. There’s several options for people to increase their fans by thousands. I recently saw an

  Social media plays a big role in a consumer’s purchasing of a product in today’s world. For example, these social media tools are used when a consumer makes a purchase. Most customers will research information regarding a product before attempting to purchase it, so using tools like Social Caddie can optimize those searches. Furthermore,

Have you been feeling the frustration of managing multiple Instagram accounts from one device? Well, the wait is over. You can now manage multiple accounts and the set up is an easy as 1-2-3 Here’s what you’ll need to do: 1 – Click on Profile icon 2 – Click on account name located at top of

It is important for companies to engage their employees in promoting their brands and one such way is to first identify the most engaged employees. Such employees stick out from the rest because they strongly believe in your company’s missions, goals and values, they put in as much effort and produce twice the amount of